Buying health insurance can be time-consuming. While individuals appreciate the importance of health insurance, it’s the routine of sifting through sales literature, comparing various plans and finally selecting the most suitable plan that is the bothersome part.
How to buy health insurance?
Fortunately for us, we are in an age where many procedures are no longer as time-consuming and cumbersome. The internet has taken care of that. You can now browse insurance company websites and buy health insurance plans, among other insurance products, over the internet.
How the internet has made buying health insurance easy
The internet is no longer just a storehouse of information. Increasingly, it is playing an equally important role as a key distribution channel for service providers like health insurers.
The internet offers a fast, efficient, cost-effective and transparent mode of delivery. Traditionally, insurance companies have relied on agents / consultants / brokers to sell health insurance in India. The internet has helped health insurance companies iron out both time and cost inefficiencies. Companies now engage customers and prospects directly through their websites.
How to buy insurance online
While the process of buying insurance online varies across insurance companies, it broadly involves the following steps:
- Log on to the company website and click on the banner / button advertising online health insurance
- Enter the following detail:
ii. Annual Income
iii. No. of family members seeking insurance for e.g. you and your parents or your wife and kids and so on.
- You will see a list of health insurance options that are best suited to your requirements
- Select the one you believe is most suitable for you and your family
- Make an online payment through your bank account / debit card / credit card
The mark of a good online experience is fewer clicks and website speed. The lesser number of clicks necessary to buy health insurance, the simpler it becomes for users. Slow website speed and a protracted response time can be a turn off.